Digital engagement is not a game of luck, it’s a game of strategy.
We have developed a powerful tool to help cultural organizations design successful digital strategies and reap the benefits of the 21st century.
The Digital engagement framework helps you identify the value creation opportunities of digital engagement for your organisation and develop the strategies, processes and technologies to structurally engage your audience to maximize your co-created value.
The Digital Engagement Framework was developed in close cooperation with culture & heritage professionals and has been used by hundreds of organizations around the world.
This 16 page workbook takes you through the first version of the Digital Engagement Framework with hands-on exercises and step-by-step instructions.
In this 67 page book we take you through the second version framework and present case studies from arts, culture and heritage organizations around the world.