Digital Engagement Framework

Digital engagement is not a game of luck, it’s a game of strategy.

We have developed a powerful tool to help cultural organizations design successful digital strategies and reap the benefits of the 21st century.

The Digital engagement framework helps you identify the value creation opportunities of digital engagement for your organisation and develop the strategies, processes and technologies to structurally engage your audience to maximize your co-created value.

The Digital Engagement Framework was developed in close cooperation with culture & heritage professionals and has been used by hundreds of organizations around the world.

Download the free workbook and book below, and get started now!


This 16 page workbook takes you through the first version of the Digital Engagement Framework with hands-on exercises and step-by-step instructions.

In this 67 page book we take you through the second version framework and present case studies from arts, culture and heritage organizations around the world.

The Digital Engagement Framework was initially developed by Jasper Visser and Jim Richardson as a toolkit for the arts and heritage organizations that they were serving as digital consultants.

Over the following years, the framework was adopted by hundreds of museums, theatres, festivals, libraries, and arts organizations.

Thousands of cultural professionals have participated in workshops sharing the methodology and the free workbook and book have been downloaded more than 50,000 times.

Today the Digital Engagement Framework is helping organizations around the world to take a more strategic approach to digital.

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